Finally, web site analytics built specifically for mobile web sites!
What's really happening on your mobile web site?
Without correct web site traffic statistics and analytics, how can you know how
many visitors come to your site, where they are coming from, or what they are doing
while there? Simple changes revealed by web analytics can easily increase conversion
rates and revenue. On the Internet, we take these tools for granted. The Mobile
Web is a completely different story.
|
Traditional web analytics just don't work on the mobile web. There are hundreds
of different phone models accessing your site, most of which do not support javascript
or cookies.
Mobilytics™ provides accurate visitor statistics, and detailed information
about the phones they use and their capabilities.
With Mobilytics™ there is no need to install servers or software. Simply
place our tag on each page your site, and our fully hosted system will provide the
information and reports you need to make vital business decisions.
Our mobile analytics dashboard is configured by you to show the information you
need at a single glance. Drill down deeper for more details then have ever been
available before.
And best of all, we'll give you our service for free! Our Mobilytics™ Starter subscription is completely free and provides you with all the basic metrics needed to track your site. If you need the more advanced features of our other subscriptions, you can simply upgrade. View a comparison of our subscriptions to see which is right for your needs. Eithe way we give you the full version free for 45 days so you can experience it all.
|
|
Mobilytics Highlights
|
Accurate Mobile Statistics.
Unlike traditional analytics, Mobilytics has been designed from the ground up to
correctly identify unique mobile users and their handsets. Traditional analytics
software uses browser technologies such as cookies and javascript to track visitors.
Most mobile handsets do not support these features, leading to incorrect analytical
information.
Side by side comparisons between Mobilytics and some of the most popular web analytics
software show substantial differences in statistics and information collected.
|
|
|
|
Mobile Specific Metrics.
The mobile web is not just a smaller web. While there are only a handful of
Internet web browsers, there are hundreds of mobile phone models in the global market.
Mobilytics can provide valuable information not just about your visitors, but about
the handsets they visit your site on. Mobile specific metrics such as which model
converts the highest, or what percentage of your visitors support mobile video,
are built right in.
|
|
|
Goal & Revenue Tracking.
Every web site has goals. Even mobile web sites. Whatever it is you want your visitor
to do, Mobilytics can track those conversions. Those goals can then be measured
by traffic source, search engine keyword, specific geographic regions, wireless
carriers, handset manufacturers and models, and specific mobile phone features.
Mobilytics gives you the ability to track those goals like no other analytics package
can.
|
|
|
|
Ad Campaign Tracker.
How much money are you losing by paying for ad clicks that come from search engine
crawlers and desktop browsers? Mobile ad networks are different than on the traditional
web. The lack of javascript makes those mobile ads look just like any other link
to search engine spiders and bots. Protect your investment and track specific campaigns
with the Mobilytics Campaign Tracker. See exactly what kind of phone clicked on
an ad. Find out the real cost per click or impression.
Which ad is converting the best? Which handset is the most popular per campaign?
Refine your ads based on real analytical data, not just the vague information received
from the ad networks that are profiting from the lack of details.
|
|
|
Powerful Analytics API.
The Mobilytics API allows you to access your statistics in their raw form. Integrate
them into your own products and services, build your own reports, or build mash
ups! The possibilities are limitless. It's your data, take it and do with it what
you want.
|
|
|
|
Daily Email Reports.
Need to know specific information each morning? At the end of the month? No problem!
Mobilytics will email you a report and it will be ready and waiting when you turn
on the computer.
|
|
Mobilytics FAQs
|
Why can't I just use Google Analytics, or my server log files?
Mobile phones are not like Internet browsers. The methods used by Google Analytics
and other Internet analytics packages don't work properly on mobile phones. Multiuple
visitors easily appear to be the same person leading to the collected data being
wrong. Using server log files will produce similar results. Visitors with the same
phone coming from the same carrier will be seen as a single visitor, leading to
incorrect information. In addition, Mobilytics provides a vast amount of information
and detail not provided by these methods. Analyzing the mobile phones and capabilities
of your visitors is as important as how many visitors there were.
|
|
Is it hard to install?
Just like traditional web analytics and ad networks, installing Mobilytics™
is as simple as putting a small block of code on your site. Nothing more...
|
|
Is it really free?
Our Mobilytics™ Starter subscription is completely free and provides all the standard metrics needed to understand your web site visitors. It includes everything on our easy to read dashboard screen. While the starter subscription only shows the basic needs, we are always tracking it all. When you upgrade, you have instant access to the extended data that was collected all along. For the first 45 days of your free subscription, you have acces to our full version so you can evaluate which features are needed. For a subscription camparison, visit our features page.
|
|
I currently advertise with mobile ad networks. Can Mobilytics™ help me track
my results?
Mobile ad networks are very different than on the Internet. Because of the lack
of javascript, mobile ads appear as simple links on web sites. Mobilytics™
will help you identify which ads you are paying for that were clicked by search
engine spiders, and desktop browsers. By using our campaign tracker, you can measure
each ad and your return on investment. You can even tell which ads are converting
to the most revenue.
|
|